Recent rumors are swirling that Meghan Markle is planning a big comeback to social media, with experts predicting that she could soon surpass her sister-in-law, Kate Middleton, in terms of popularity. Despite facing some difficult months in the public eye, Meghan’s return to Instagram and the relaunch of her beloved blog The Tig could significantly shift the dynamics of public attention, bringing her back into the spotlight.
Meghan’s Return to Social Media
For the past few years, Meghan Markle has kept a relatively low profile on social media after stepping down from her royal duties in 2020. However, insiders suggest that her return to Instagram could be imminent. This move has sparked speculation that Meghan could rival Kate Middleton’s popularity, which has been largely untouchable for years.
Public relations expert Mayah Riaz weighed in on the matter, suggesting that Meghan’s return to Instagram could very well position her to surpass Kate in terms of online popularity. Riaz shared her insights in an exclusive interview with The Mirror, stating, “There is no doubt that when Meghan re-joins Instagram, she will overtake Kate in terms of popularity.”
Why Meghan Could Outshine Kate
While Kate Middleton’s social media presence has been curated with precision, often highlighting her family life and royal duties, Meghan Markle’s Instagram could offer a different, more personal approach. Unlike Kate, who likely has staff managing her posts, Meghan’s return to social media would allow her to directly control her content, showcasing her life on her own terms without needing approval from royal advisors.
Riaz pointed out that Kate’s carefully crafted posts aim to paint a picture-perfect life, which the Royal Family has historically been eager to present. On the other hand, Meghan, now living in California with her husband Prince Harry, has the freedom to post whatever she likes without having to run it by anyone for approval. This level of independence could give Meghan the upper hand in connecting with her followers in a more authentic way.
Meghan’s Personal Life and New Projects
One of the main attractions of Meghan’s Instagram could be the insight it offers into her personal life. As a public figure, Meghan has faced both adoration and criticism, but with her direct control over her social media, she could share all aspects of her family life, from her role as a mother to her latest professional endeavors. This access could foster a deeper connection with her followers, as they get to see the more personal side of the Duchess of Sussex.
Meghan’s Instagram could also become a platform where she announces new projects and initiatives. The expert hinted that, unlike Kate’s posts, which rarely make headlines, Meghan’s Instagram updates would be much more likely to grab widespread media attention. Whether it’s a new charity collaboration or an upcoming speaking engagement, Meghan’s social media activity could set the stage for some major announcements.
Public Display of Affection and Meghan’s Social Media Presence
In contrast to Kate and William, who maintain a more reserved public image, Meghan and Harry have been more open in showcasing their affectionate relationship. This was evident during their recent appearance at a Beyoncé concert, where Meghan was seen dancing with Harry in a joyful, carefree moment. For many, this level of public display of affection is something rarely seen from other members of the Royal Family.
Riaz pointed out that Meghan’s Instagram would likely showcase moments like these, which stand in stark contrast to the more formal posts associated with Kate. Meghan’s authenticity and willingness to share her life with her followers could set her social media presence apart from that of her sister-in-law, bringing a sense of relatability and warmth to her account.
The Dual Nature of Meghan’s Popularity
Despite the potential for increased popularity, Meghan’s social media return could also attract its fair share of controversy. Riaz acknowledged that while Meghan would gain a significant following, her return to Instagram might also invite criticism and online trolling. “We are likely to believe that Meghan herself will be posting on her Instagram,” Riaz said. “This will lead to an explosion of followers very quickly when it’s confirmed that @meghan is her account.”
However, with the excitement of increased followers comes the potential downside of negativity. Meghan has faced significant hate on platforms like Twitter (now X), and it’s likely that this hostility will follow her onto Instagram as well. Many people who are critical of Meghan may still choose to follow her Instagram, fueling more online trolling and negativity.
Meghan’s New Lifestyle Brand and Public Persona
In addition to her potential Instagram return, Meghan has recently ventured into the business world with her lifestyle brand, American Riviera Orchard. Despite some initial skepticism, Meghan has embraced her new business with determination. The brand, which offers a variety of products including homeware, cookbooks, and gourmet food items, represents Meghan’s desire to build something beyond her royal title. She has become more empowered in pursuing her professional aspirations, a shift that aligns with her personal values and desire for independence.
The brand’s launch has sparked excitement among Meghan’s supporters, as well as critics. With the global spotlight on her, Meghan faces the challenge of navigating her business ventures while balancing her personal and public life. Her Instagram, if relaunched, could be a key marketing tool for her lifestyle brand, providing her with a direct connection to her audience while also promoting her new products.
The Growing Divide Between Meghan and the Royal Family
As Meghan and Harry continue to carve out their own path in the United States, the divide between them and the Royal Family remains evident. Their decision to step back from royal duties in 2020 was met with both public support and criticism, and Meghan’s return to social media could bring this divide to the forefront once again. Her personal life and new endeavors could continue to draw attention, making it difficult to ignore the growing contrast between the Sussexes and the Royal Family, particularly with figures like Kate Middleton, who continue to represent more traditional royal values.
Conclusion
Meghan Markle’s return to Instagram could mark a significant shift in the public’s perception of her, potentially surpassing Kate Middleton’s popularity in the process. With full control over her social media content, Meghan can present an authentic, relatable image to her followers, while also promoting new projects like her lifestyle brand. However, with the potential for increased popularity comes the likelihood of criticism and online negativity. As Meghan continues to redefine her public persona, her Instagram could become a vital platform in her journey toward self-empowerment and independence.
